Sometimes Google Ads, SEO, Content Marketing, and Facebook Ads Are Worthless. Believe it or not, getting site traffic is easy. If you're in eCommerce, traffic alone will not get the job done. You need the “right” traffic, and getting the “right” traffic is hard. Here's what you need to know. Read more

As an entrepreneur – you NEED to be flexible and experimental. But you also need to focus. It’s the entrepreneurial enigma. Experimenting with new products and services can be a really good thing that helps your business grow. But if add products or operate your busienss in a way that's not true to who you are and why you do it your regular customers will feel a little betrayed in the process.

You’re going to hurt your brand in a meaningful way.

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Recently we spent some time talking with Devin Killpack – serial entrepreneur and Gathre’s CEO – to talk about startups, building a business, and achieving success in eCommerce on the Shopify platform. Here are his secrets and advice.

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