What’s Wrong with My eCommerce Site, Part 3: Pricing
Sometimes you get traffic, but you aren’t getting many orders. There are a lot of things that can prevent customers from completing orders on your site – including trust, perceived risk, page performance (speed), and a bunch of other things. We’ll get to all of those at some point in this series. But today we are going to focus on one of the hardest topics to tackle … your product pricing Read more
Holidays 2017 – A Shopify eCommerce Marketing Success Guide
We are now just eleven weeks out from Thanksgiving. And as much as I like Turkey with stuffing, cranberry sauce, and pumpkin pie – for eCommerce merchants it means that we are eleven weeks away from Black Friday and Cyber Monday 2017. Here are some real, practical eCommerce marketing tips that you can do right now to make your holiday selling season a home run. Read more
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