{"product_id":"automatic-discount-on-specific-products-and-collections-testament","title":"Automatic Discount on Specific Products and Collections","description":"\u003cp class=\"task-lead\"\u003eA brand's store-wide automatic discount only appeared at checkout. They wanted the discounted price shown on product and collection pages.\u003c\/p\u003e\u003ch2\u003eThe request\u003c\/h2\u003e\u003cblockquote\u003e\n\u003cp\u003eWhen we create a store-wide automatic discount, the discounted price only shows in the cart and at checkout. On product and collection pages customers see full price. That's costing conversions.\u003c\/p\u003e\n\u003ccite\u003eOriginal customer request, anonymized\u003c\/cite\u003e\n\u003c\/blockquote\u003e\u003cp\u003eCustomers didn't know a sale was on until the cart.\u003c\/p\u003e\u003ch2\u003eThe approach\u003c\/h2\u003e\u003cp\u003eWe made product and collection pages show the discounted price with the original struck through whenever an automatic discount applies, so customers see the sale before they add to cart.\u003c\/p\u003e\u003ch2\u003eWhat we shipped\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eDiscounted price shown on product pages\u003c\/li\u003e\n\u003cli\u003eDiscounted price shown on collection pages\u003c\/li\u003e\n\u003cli\u003eOriginal price struck through\u003c\/li\u003e\n\u003cli\u003eUpdates automatically when discounts change\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TaskHusky Portfolio","offers":[{"title":"Default Title","offer_id":44155679408202,"sku":"TASK-0151","price":0.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.taskhusky.com\/products\/automatic-discount-on-specific-products-and-collections-testament","provider":"TaskHusky","version":"1.0","type":"link"}