{"product_id":"universal-analytics-to-ga4-pacific","title":"Universal Analytics to GA4","description":"\u003cp class=\"task-lead\"\u003eA retailer still on Universal Analytics needed to move to GA4 with ecommerce tracking intact.\u003c\/p\u003e\u003ch2\u003eThe request\u003c\/h2\u003e\u003cblockquote\u003e\n\u003cp\u003eWe need to migrate from Universal Analytics to GA4. Ecommerce tracking, conversions, everything. And make sure the old tracking is fully removed.\u003c\/p\u003e\n\u003ccite\u003eOriginal customer request, anonymized\u003c\/cite\u003e\n\u003c\/blockquote\u003e\u003cp\u003eA required migration with tracking continuity.\u003c\/p\u003e\u003ch2\u003eThe approach\u003c\/h2\u003e\u003cp\u003eWe set up GA4 with ecommerce events, migrated conversion goals, removed the Universal Analytics tags, and verified data was flowing correctly.\u003c\/p\u003e\u003ch2\u003eWhat we shipped\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eGA4 set up with ecommerce events\u003c\/li\u003e\n\u003cli\u003eConversions migrated\u003c\/li\u003e\n\u003cli\u003eUniversal Analytics removed\u003c\/li\u003e\n\u003cli\u003eData flow verified\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TaskHusky Portfolio","offers":[{"title":"Default Title","offer_id":44155699986506,"sku":"TASK-0376","price":0.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.taskhusky.com\/products\/universal-analytics-to-ga4-pacific","provider":"TaskHusky","version":"1.0","type":"link"}