When Economics Impacts Shopify Conversions

Tuesday Tweaks by TaskHusky - AtomicStrengthNutritian - Oct 9, 2018

In this week's edition of Tuesday Tweaks we help a Shopify merchant who sells fitness and sports nutrition products. Their website is pretty good and most of their SEO of Risk Reversal is solid. There are a few minor SEO and experience things to recommend that they should be able to fix easily.

That said, even though they have some sales and decent traffic, their conversion rate is still below industry average. After taking a closer look at their products and competition, I suspect it's an issue of economics. Let's see if we can help.

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