Task № 0044 · Completed 2021 · Outdoor and lifestyle brand

Display Multiple Variant Options at Once

A lifestyle brand wanted the product page to show all variant options at once and display Coming Soon when a variant was out of stock on a specific template.

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2 to 4 business days
Turnaround, from quote to live
Medium
Task complexity
Launch
Pixel Union theme
2021
Year completed
01

The request

“Display Coming Soon on the add-to-cart button when stock is zero, only on the back-in-stock product template. All the variant options should be visible so customers can see what's coming.”
Typical request
Paraphrased from merchant tickets in this category

The brand used a specific template for pre-launch products and needed the button and variant display to behave differently there.

02

The approach

We made all variant options visible on the product page and, on the designated template only, swapped the button text to Coming Soon when the selected variant had no stock. Everywhere else the standard behavior stayed.

03

What we shipped

  • All variant options visible on the product page
  • Coming Soon button text on the designated template
  • Standard behavior everywhere else
  • Updates as the customer selects variants

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