The request
“We want search results based on tags as well, not titles only. When a customer searches a car make, it should show every product tagged with that make.”
Search that missed the retailer's most important data.
The approach
We extended the search drawer to match product tags alongside titles, so searching a vehicle make or model returns every product tagged with it.
What we shipped
Search matches product tags
Titles still matched
Results show in the search drawer
Tested with the retailer's tag structure