01
The request
“When customers add a product, there's no prompt confirming it went in the cart. And there's no discount code field on the cart page, only at checkout. Both need to match our current site.”
Typical request
Paraphrased from merchant tickets in this category
Small friction points that added up. Customers didn't know if the add worked, and couldn't apply codes until checkout.
02
The approach
We added an add-to-cart confirmation with a link to view the cart, and placed a discount code field on the cart page that applies the discount before checkout so customers see their savings early.
03
What we shipped
Add-to-cart confirmation with view-cart link- Discount code field on the cart page
- Discount applied before checkout
- Both match the retailer's previous site behavior
