The request
“We use Klaviyo for SMS marketing. We want the integration set up so customer activity on the site syncs to profiles, and a back-in-stock feature added.”
Klaviyo connected but not fed with the data the brand needed.
The approach
We set up Klaviyo's on-site tracking so browsing and cart activity sync to customer profiles, and added a back-in-stock button on out-of-stock variants that feeds Klaviyo.
What we shipped
On-site tracking syncing to Klaviyo profiles
Back-in-stock button on out-of-stock variants
Both verified in Klaviyo