The request
“Hide product pricing and the add to cart button for customers based on customer tag. We're on a theme that was customized for us years ago.”
Tag-based visibility on an older customized theme.
The approach
We added tag-based logic so tagged customers see product information without pricing or add to cart, with a message directing them to contact the retailer. All other customers are unaffected.
What we shipped
Pricing hidden for tagged customers
Add to cart hidden for tagged customers
Contact message shown instead
Other customers unaffected