You’ve probably seen it all over the news and maybe even received emails warning you about the impending implementation of GDPR. Yes, there are lots of changes and important things for eCommerce merchants to consider. But it’s not big and scary. In reality, it’s just a new set of laws and regulations that make a lot of sense. Here's a 9-point checklist for Shopify and Bigcommerce merchants to get you on your way to compliance.Read more
The point is, all different kinds of businesses will all different kinds of margins and target audiences have found ways to make their Product Reveal Experiences valuable to their customers. And it doesn’t have to cost a lot at all. Everyone can make a point of finding ways to delight their customers with a Product Reveal Experience that delights, amuses, and adds value to their business and brand.
Let me explain ....Read more
We’ve said it before and we’ll say it again, “Believe half of what people say, but trust what people do.” Every time. So once your site looks just right, where should you spend your digital marketing budget?
Again, the answer is in the data.Read more