What’s Wrong with My eCommerce Site, Part 3: Pricing
Sometimes you get traffic, but you aren’t getting many orders. There are a lot of things that can prevent customers from completing orders on your site – including trust, perceived risk, page performance (speed), and a bunch of other things. We’ll get to all of those at some point in this series. But today we are going to focus on one of the hardest topics to tackle … your product pricing Read more
The Product Reveal Experience – Thinking About the Box

The point is, all different kinds of businesses will all different kinds of margins and target audiences have found ways to make their Product Reveal Experiences valuable to their customers. And it doesn’t have to cost a lot at all. Everyone can make a point of finding ways to delight their customers with a Product Reveal Experience that delights, amuses, and adds value to their business and brand.

Let me explain .... 

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Do NOT Run Out of Online Inventory During the Holidays – A Survival Guide
Technology and the Shopify community have delivered a few back-stops to help you fill out your holiday wish list – more sales. Let’s look at a few ways that every online Shopify merchant can add sales opportunities without adding a lot of risk and make sure that “out-of-stock” is a rare occurrence this holiday season. Read more
Top Four eCommerce Trends and Statistics in 2017 So Far

The world of retail and commerce is in a genrational upheaval ... in more ways than one. We read dozens of reports and articles every single day to keep up to date on the latest trends impacting Shopify and eCommerce. Here are the top four eCommerce trends we identified so far in 2017 ... and things are just getting started!  

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