The request
“We use a product template that lets us add content blocks below the standard details. We want more section types available there: image with text, video, comparison table.”
The product template had the right idea but too few section options.
The approach
We extended the product template so the retailer can add image-with-text, video, and comparison table sections below the product details, per product, from the theme editor.
What we shipped
Image-with-text section for product pages
Video section for product pages
Comparison table section for product pages
All assignable per product in the theme editor